Design Researcher – Page 5

The Chronicle of Higher Education – Wikipedia, the free encyclopedia

The Chronicle of Higher Education is a newspaper that presents news, information, and jobs for college and university faculty members and administrators.

via The Chronicle of Higher Education – Wikipedia, the free encyclopedia.

Pixel to Product: A report on Canada’s digital media economy

Pixel to Product is a research study of the Canadian digital media industry. Its purpose is to put real and actionable numbers towards an industry whose size and scope isn’t clearly understood.

via Pixel to Product: A report on Canada’s digital media economy.

Amazon.com: A Designer’s Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need (Design Field Guides)

This book provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.

Amazon.com: A Designer’s Research Manual: Succeed in Design by Knowing Your Clients and What They Really Need (Design Field Guides) (9781592532575): Jennifer Visocky O’Grady, Kenneth Visocky O’Grady: Books.

Doing research can make all the difference between a great design and a good design.

Most experienced designers would quantify this “legwork” with the term research. By engaging in competitive intelligence, customer profiling, color and trend forecasting, etc., designers are able to bring something to the table that reflects a commercial value for the client beyond a well-crafted logo or brochure. Although scientific and analytical in nature, research is the basis of all good design work.

This book provides a comprehensive manual for designers on what design research is, why it is necessary, how to do research, and how to apply it to design work.

As designers embrace research methodologies, they share a common vernacular with their clients, and establish respect as idea people. In an increasingly crowded marketplace, embracing research practices will ensure a continued viable role for designers in business.